Main research topics


New formats are the result of technological development providing access to new tools for design or perception; thus, for this main research topic, designers are engaged with the exploration of these tools’ requirements, possibilities, and limits on both an intuitive and a systematic level. For research projects at BTK, the combination and transformation of existing audiovisual media give rise to the development and analysis of new hybrid formats with their own communication, interaction, and narration potential.


This main research topic centers on the epistemic prerequisites, implications, and consequences of design practices. For this, it is essential to understand design, in its diverse range of methods and media, to be an independent culture of knowledge. Thus, both knowledge of design and, at the same time, design of knowledge can be established as a research subject at BTK. Each perspective opens up approaches that are interdisciplinary in nature. They can emerge during basic research or in the context of applications. The construction of models and theories is just as much a part of this topic as the generation of case studies or the production of artistic, design artifacts. Didactic, rhetorical moments of knowledge transfer can also be a topic of research in this case.


Interactive systems enable the exchange of information and data between people and technical systems via interactive interfaces, whose design possibilities are rapidly growing. User experience and aesthetical aspects play a decisive role today when it comes to the design of interactive systems. These are therefore closely examined under this main research topic, with a focus on interaction “beyond the desktop”, warranting new design concepts for new, innovative interaction technologies in terms of interface design. Interactive approaches or tangible interaction, gamification, and 3D interaction form the main topics in this case. The methodological backbone is formed by empirical research methods and user-centered models of procedure (e.g. user-centered design), for which the user of interactive systems is intensively integrated into the research, the evaluation, and the phases of creation.


Through the projection of content in spaces, taken from various sources, media spaces are created, thus giving rise to the subject of this main research topic, which draws on the disciplines of mixed and virtual reality, ubiquitous computing, and urban media both in terms of content and technology. Research areas include the analysis and generation of real, virtual, hybrid, and abstract spaces; digital and analog strategies of spatial communication, interaction, information, or narration; as well as spatial, media art. The degree of artistic freedom for new space experiences and understanding, particularly the interaction of targeted distortion correction between real and virtual spaces; the work with physical, virtual, and hybrid objects; and the development of new geometrical and spatial dynamics are all examined in this case.


This main research topic examines media and genres across narrative techniques, structures, and the way in which they are perceived. Within this, narration is to be understood as a process of producing meaning, which encompasses both fictional aspects such as computer games, staged photography or creative writing as well as factual aspects such as informational graphics or communications design. These productions of meaning can be organized in a visual and/or audio context (e.g. text- or picture-based narration, control of the narration through sounds) and integrate the various sensors of perception. In this case, BTK brings together theory-centered and applied narration research. The university’s interdisciplinary approach and the contributing faculties enable you to develop overarching description options for media narration and an expanded narration terminology.


ERIC AICHINGER, Theory, Berlin campus

PROF. CSONGOR BARANYAI, Game Design, Campus Berlin

PROF. DR. GORA JAIN, Theory, Hamburg campus

PROF. UBBO KÜGLER, Communication Design, Iserlohn campus

FLORIAN KÜHNLE, Media Spaces, Berlin campus

PROF. DR. STEPHAN GÜNZEL, Theory, Berlin campus

PROF. DR. MIRJAM GOLLER, Theory, Berlin campus

LASSE ROSSENFELD, Student Research Assistant, Berlin Campus